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This category contains 4 posts

You Know More Than You Think You Do

I’VE KNOWN THIS FOREVER. YOU DON’T? When you’ve been in a business for a while, there are things you tend to take for granted. I’ve been in the graphic arts for so long, sometimes it’s hard for me to believe that the whole world has not yet caught on to the idea that ink and … Continue reading

On Winning and Not Losing

On Tuesday, July 31, 2012, I took part in a competition for women entrepreneurs called “Make Mine A Million” (“M3”), an annual event sponsored by Count Me In (an organization promoting the success of women entrepreneurs) and OPEN by American Express. The whole idea behind these events is to bring business women together to inspire … Continue reading

Sinking Ships

Back in the early 1990’s, I worked for a type shop called Characters Typographic Services. In case you don’t know, type shops were businesses that consisted of craftspeople who knew how to make the printed word look glorious. We did work for all of the major New York ad agencies: Ammurati & Puris, Lois Pitts, … Continue reading

Success is in the Details

In the pursuit of a wider audience for my talents, I am starting this blog. I’m Tracey Lawrence, digital artist, problem solver, teacher and creative consultant. I have years of experience addressing graphic arts problems and helping small businesses achieve their communications goals. The tools continue to evolve, and I stay on top of them … Continue reading

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